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About me

ABOUT ME

" Amir Chodorov resides and works in Tel Aviv, Israel. Having worked as a photographer for more than 40 years, he is well-known for his distinctive trademarked "digital fresco" style, which has won him fans all over the world. His works, which he creates by fusing together hundreds of photographs, are strongly influenced by Renaissance art and are defined by a geometrical and occasionally abstract style that develops from an emotional experience or made-up occurrence that the artist chooses to underline with many layers of magnificent colour. Through his art, he strives to celebrate the spirit, inspiration, and light he discovered within himself. In order to comprehend Chodorov's distinctive style, we may go back in time to the beginning of cubism, when Picasso and Braque gave their impressionist paintings a third dimension. By using all the angles of an object to represent all the dimensions of reality, cubist artists were inspired by African sculptures. Unaware of it, Chodorov had been travelling in a similar manner via the eyes of his camera since he was a young child. Since he also captured the fourth dimension, the compressed time, the results go well beyond traditional impressionism. At first sight, you might not be able to tell, but his method assembles a juxtaposition of photographs of the same thing, giving everyday landscapes, people, and places energy and a range of views. Chodorov has won multiple art awards, some of which include Maestro definition - Art Academy Italy, Top 60 Masters NYC 2022, and First Prize London Art Biennale 2019. He has participated in various domestic and international shows and his works are in private and corporate collections around the world. Some of the most significant installations include the Heritage Walls Project, which consists of 450 square metres of "digital fresco" walls, the art pieces of Old City Jerusalem in The National Building in Jerusalem, and the 6.5-meter-long exhibit at the IDF Headquarters in Tel Aviv. His work has been presented in prestigious museums such as the Vatican Museum, the Leonardo De Vinci Museum in Milan, and the Holon Museum in Israel. He's currently represented in London, New York, Hong Kong, and Israel. "

Chodorov’s “Digital Fresco Patent”

Chodorov has his very own Trademark (TM) – “Wholeness Photography” ,unique style and method  . By taking multiple pictures of the same view (sometimes up to 1,000 pieces), the creation then undergoes a unique method of collaging, creating an accurate image of a bigger view like it was never seen before.

BREAKING THROUGH THE “VISUAL ATTENTION” BARRIER.

What you see is determined by what you attend to at any given time. The environment presents far more perceptual information than can ever be effectively processed by the brain.

Visual attention barrier forces our brain to select the information that is most relevant to ongoing behavior, especially in locations that contain lots of objects and noises.
Complexity and information overload characterize almost every visual environment. Given that fact, our perceptual system in our brain can’t build the accurate “wholeness” view of all the objects together. As a photographer, I tried for a long time to create a method that will enable me to create such “Wholeness Photography”, a method that integrates physical objects, as well as emotional, hidden beauty.

In 2017, after 40 years of experience, I invented a self-method that breaks our visual attention barrier. My “digital fresco” patent creates such a “wholeness view”, a view that I was seeking for my entire professional life.

My Insights

First insight – Shooting must be done from and by my brain, not from the camera viewfinder.

Second insight– Before shooting, I’m staying at the location for a while, to give my brain some time to study the physical objects – Line shape, forms and color pigments. Emotional filling atmosphere such as: People, religion, culture, and energy.

Third insight – Find the best “Point of view” that is covering all objects together.

These three insights mentioned above, draws a pattern in my mind that creates the integration of the objects. And these are the phases followed:

Execution phase – From the selected point of view, I’m shooting hundreds of photos in different angles while not looking through the camera viewfinder, but following my eyes to cover the whole brain schema.

Final process – Organizing the photos together like a puzzle, creating my “Wholeness Photography” of that same location.

As written about my artwork: “Amir’s digital fresco consecrates history, yet at the same time, he creates a new and fresh contemporary reality. His artwork is distinguished by the geometric and sometimes abstract characters, which are born from a certain emotional situation or an imaginary event that the artist decides to embellish with various layers of impressive coloring.

His artwork emphasizes the victory of the spirit, inspiration and beams of light he found within himself”. 

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